Wednesday, September 1, 2021

VILLAGES AS BUSINESSES PAVING THE WAY FORWARD FOR CARIBBEAN COMMUNITIES

 



Jamaica has been branded the HOME OF COMMUNITY TOURISM by the International Institute for Peace through Tourism (IIPT) as this is where it was pioneered 45 years ago by Diana McIntyre-Pike owner/operator of The Astra Country Inn Mandeville then and the late Desmond Henry, a past Director of Tourism.  Together they created the Countrystyle Community Tourism Network (CCTN) to develop community tourism mainly on the south coast of Jamaica.

In more recent years, CCTN developed a non-profit membership organization called VILLAGES AS BUSINESSES (VAB) which has received local and international recognition. Diana McIntyre-Pike has received several awards for this initiative, the most recent being in 2020 from the newly formed World Tourism Network (WTN) as one of 17 Tourism professionals to be awarded an international Tourism Heroes Award.

The Villages as Businesses (VAB) programme has been implementing a five-day Entrepreneurship Hospitality Training in several communities in Jamaica and the Caribbean region which is now certified by the University of the West Indies (UWI) Open Campus. The training covers personal development, research of existing and potential assets, environmental awareness, tour and product selection, business development, security and COVID protocols.   One of the Jamaican Diaspora organizations, Making Connections Work UK, has endorsed the VAB and marketing COMMUNITY ECONOMIC TOURISM as the umbrella approach.

The Countrystyle Community Tourism Network (CCTN) has recently decided to have the Jamaican and Caribbean Diaspora as its investment and marketing partners.  It has created a special community tourism fund called COMFUND with an interim Diaspora Board.  COMFUND is now registered in the USA and is presently being finalized with a financial institution to facilitate donations and potential investment.  The interest on COMFUND will support low interest loan and grant funding for qualifying sustainable community development projects submitted by members of Villages as Businesses.  All future CCTN Community Lifestyle Vacations and Tours will include a contribution to COMFUND.

A partnership has just been finalized with a Caribbean Diaspora organization mobile application platform called TravelJamii which will be rolled out in September 2021.   The TravelJamii App will enable the Global Community to experience everything Caribbean, by promoting tourism, community tourism, major brands, local businesses, attractions, events, cuisine, history, nature, news and more. 

www.visitcommunities.com/jamaica  

Monday, August 2, 2021

The Feedback

 



 

                Why is feedback important? For aspiring entrepreneurs, this is the lifeblood for your idea. How else would one know if your idea will appeal to your potential customer? When tapping a niche, information is your friend. Whether you think this is fair or unfair, the feedback is your friend and stands behind leadership decisions. When you learn about the public’s needs and desire, keep moving forward and don’t undervalue what was observed. Here are some gems for decision making:

1.       Be open to the idea of being wrong. Perfection is poison, so make room for improvement.

2.       Stop pointing fingers and pull the thumb. It is not about who is right or wrong but how we can fix things.

3.       When we have real talk in real time, actions produces change.

4.       Comparison is the theft of joy. It is not about the other person but how will you face reality and consider what is plausible.

5.       Don’t settle but have goals that are measurable in progress. Having a goal without a why is pointless to your agenda.


Thursday, July 1, 2021

Jumping To Success


 

In the track and field realm, three types of jumps can be seen. You have the long jump, the high jump and 

the triple jump. Each one has its unique training techniques. The critical thing that is needed can be 

applied to an entrepreneur’s mindset. Consider these gems when you approach an idea for your product or 

services that the public will value and want to pay you for it. Examine these mental preparations:

The high jump – explore heights you never imagined

The long jump – find new locations

The triple jump – ideas out of the box

Wednesday, June 2, 2021

12 Rules For A Loving Relationship


 

1. Make three true “we” statements each. For instance, “We are both in this room feeling ... “


2. Complete this sentence: “I wish I had someone with whom I could share ... “


3. If you were going to become a close friend with your partner, please share what would be important for him or her to know.


4. Tell your partner what you like about them; be very honest this time, saying things that you might not say to someone you’ve just met.


5. Share with your partner an embarrassing moment in your life.


6. When did you last cry in front of another person? By yourself?


7. Tell your partner something that you like about them already.


8. What, if anything, is too serious to be joked about?


9. If you were to die this evening with no opportunity to communicate with anyone, what would you most regret not having told someone? Why haven’t you told them yet?


10. Your house, containing everything you own, catches fire. After saving your loved ones and pets, you have time to safely make a final dash to save any one item. What would it be? Why?


11. Of all the people in your family, whose death would you find most disturbing? Why?


12. Share a personal problem and ask your partner’s advice on how he or she might handle it. Also, ask your partner to reflect back to you how you seem to be feeling about the problem you have chosen.

Monday, May 3, 2021

Buying vs selling


As the saying goes, perception is everything. A good entrepreneur must have this in the back of their mind, if they want to remain relevant. When customers feel they are being sold something rather than choosing to buy, you may not get another purchase from them.

                Everything being bought and sold is done first from an emotion. The product or service is eliminating some type of pain or solving a problem. This is the niche; now how do you tap it? i.e. luxury items are purchased for status approval in their community. They want to be loved and accepted thus a positive feeling is evoked.

                A good business man’s job is to remove or reduce all negativity of that experience. Make sure your solution is better or different. It does not have to be cheaper but it does have to create desire. Ask these questions:

1. What is the problem with____?

2. What is the number on question with___?

3. What can I do to help with___?

When your customer feels that they bought positivity instead of being sold questionably? Expect to have repeat business.

 

Thursday, April 1, 2021

Don’t buy you ticket or plan to visit or return to Jamaica without doing this first!!!

 


COVID pandemic has resulted in a lot of bureaucracy. No turning up to your favorite travel agent to buy a ticket on the spot, anymore. Not only do you have to make sure you have been tested negative for coronavirus, within a certain time frame of your flight, but you also have to complete an online form, including a quarantine assessment questionnaire, and have them all approved, prior to buying your ticket.

            The following process may be daunting but as a June 2020, the success rate was a total of 8,418 approvals that had been granted to Jamaicans overseas who had applied to the JamCovid online Ministry of Health system for permission to return “a yaad”, under the controlled re-entry programme. If you are thinking of doing the same, here is some useful information. You will need to go online and complete a re-entry form which is about a 4 pages long and once approved, you will be free to book your flight.

            Before you go online, make sure you have everything you need with you, as some of the sections time out, for example, the security code, or it is going to ask you the full address of where you are going to stay. No point ringing up the person while you are completing the form, it will time you out. Likewise, you can be looking for information in your wallet, on your phone, in an email, or on you PC- you must have everything on hand ready.

            This article is to prepare you in advance.

So before you start-

1.     Have your phone close by you.

2.     Have the email address you have been given, open so you can access the OTC (one-time code), and put it on the phone, which will be counting down (it gives you a few minutes)

3.     Have your passport with you because you will need to information on it, and you will need to take a photograph of it.

4.     Have full name, email address and phone number full street address of the place you are staying.

5.     Have full name, email address, phone number and full street address of your contact person in Jamaica.

6.     You TRN & NIS number, if you are a resident

7.     Parents full name and contact details

8.     Employers full name and contact details

9.     The last date you travelled to Jamaica

10.Details of your return ticket (if couldn’t back because the airport was closed)

11.The address where you are currently living

12.The dates and names of places you have bee to over the last six weeks. Once you have this, go online.

13.Go online under www.jamcovid19.moh.gov.jm

 

Once you have completed the form, click on the voice note and listen to it. You will need to make an attestation that you have read, understand and agree to all the information on the form and that the information is accurate and true.

You will then get a confirmation email, stating that your application has been received but it is not clear how long this process will take. Once you get approval via email proceed to book your ticket.

Tuesday, March 2, 2021

Game Plan

 


All entrepreneurs have a plan. Some work at a company for a few years and branch out on their own. Others create a blueprint and follow it to the letter; still others go with the wind letting their mistakes become their learning foundation. Incorporate these gems in whatever path you choose:

1.       Be attractive. This is how your potential customer will want your product or service.

2.       Analyze the deals. Not all money is good money. Ask yourself what are the mutual benefits?

3.       Can you walk away? Character and integrity always has a price. What are your values?

4.       Create incentives. If someone pays once, how will you get them to pay again?

Monday, February 1, 2021

Jamaican Proverbs

 


Jamaican sayings are as true now as when your grandmother said them. Here are some that takes you down to memory lane. Apply these cultural gems to your daily lives. Lets see if you know the meaning to these saying:

·        Rock stone a river bottom, nu know say sun hot

·        Ashes cold, dawg lie down in it

·        Trouble never set like rain

·        When puss belly full, ihm seh rat batty stink

·        Cockroach nuffi inna cock fight

Saturday, January 2, 2021

WARE Collective

 


Our nonprofit organization, the Wattle and Red Earth (WARE) Collective continues our preservation and education work (please see attachments).  A 100+ year old dwelling house built in the traditional “Spanish Wall” construction method has recently been donated to us. This donated house is at risk of being demolished. The Collective plans to document the building in preparation for its disassembly, re-siting and eventual reconstruction as a structure for our Living Museum in St. Elizabeth. 

 

We have until the end of January 2021 to record, label, disassemble and move the building. The WARE Collective CAN do it. So far we have raised $575 of the $3000 USD needed for equipment and local labor. We have embarked on an ambitious GoFundMe Campaign to rescue this fine Spanish Wall example and ask that you contribute and spread the word. These remarkable buildings made in the Spanish Wall construction method (limestone, white lime and earth in a timber frame), were built at a time when newly freed Africans had to sustainably use the earth for both farming and for shelter. Unfortunately, due to neglect and lack of knowledge, few of these historical landmarks remain.

 

The WARE Collective and members of the community have forged a unique alliance of skill and trust to preserve and to repurpose these small, but historically relevant and architecturally significant structures.

We IMAGINE:

Students of all levels, nationally and internationally, and community members researching and learning traditional building techniques from local experts. A welcoming, multi-use space with internet access; where visitors can participate in weaving exquisitely made and naturally dyed straw hats and purses; or a space to simply have refreshments while overlooking the panorama of the south coast. We ask for your support and contribution to our GoFundMe site to preserve this donated Spanish wall building that is at risk of demolition.

Go Fund Me

https://www.gofundme.com/f/warecollective?utm_medium=copy_link&utm_source=customer&utm_campaign=p_lico+share-sheet

 

Website

www.thewarecollective.com

 

click on this link:

https://bit.ly/3iGbQLW