Wednesday, November 1, 2017

7 Things you do to improve your chances of becoming employed

Do you have an adventures spirit? How flexible are you in terms of changing careers? One never knows. If you want to try something different, apply these techniques.

1.       Relocation, if you’re not married or have school age children. Think about moving. There are less job options in Chicago, IL but a lot more work to be found in Atlanta GA.

2.       Join Linkedin. You name it, all the heavy hitters are there and so should you.

3.       Attend job fairs. This is more effective than ads in the newspaper or online job sites. The recruiter will have a direct connection with you face to face, which is you advantage to make a good impression.

4.       Do you have a passport? Counties like Dubai and 3rd world countries are an entrepreneurs dream.

5.       Get on social media. It is no longer a site for you to search for friends or a lost love. Brands such as Apple or BMW all have a social media presence, so why not you?

6.       Increase you resume submission to more than 4 per day.

7.       Get affiliated with professional organizations

Monday, October 2, 2017

Making Jamaica A Better Place

Written Dr. John Lennon

Jamaica is in a dire and deteriorating position. Remittances save those lucky enough to have relatives abroad but for the less fortunate life is a daily struggle for survival. What do you do if your child needs a US$180 MIR scan? Medical treatments are out of reach of many. The growth in crime is not a surprise since our growth industries are poverty and desperation.

I believe that if we reduce our fuel bills we could redirect hundreds of millions of USD to education, health, roads etc. Last year our fuel bill was US$4.75 billion. Also, for meaningful change to occur the diaspora must be involved in our decision making. What they're doing works for the few.
My name is Dr John Lennon (born during Beatlemania). I'm a British expatriate living in Montego Bay. I was born in the UK but spent my teenage years in Clarendon. My passions are education and the environment and I want to build the first waste-to-energy plant on the island. The electricity generated would be sold to the grid and the profits used for education. This would be the first step towards the creation of a transparent renewable energy industry: paying a living wage and all profits for the people.

Making a difference
A wise person said "Give a man a fish and you feed him for a day; teach a man to fish and you feed him for a lifetime". I wanted to make a difference so I sold my UK home with plans to finance a solar facility at a school. The leasing proposal would have saved thousands of US dollars every month. My home was my pension but the rental income benefited only me, so this was a better arrangement:
I'd employ someone to clean/manage two beaches. Every year 2000 students would benefit. The school would inherit the facility on my death. The project did not transpire. I contacted 6 schools and at the time of writing they are all on the grid. 

Jamaica's energy goals investors first....
Our leaders have been pursuing energy alternatives since the 1970s which is logical since fuel is by far the greatest contributor to the cost of our electricity. It is around 75% of our bills and our rates are amongst the highest worldwide. This is a perpetual problem for most people and for economic growth. Hence targeting cheap, clean fuels should be the goal.

Jamaica receives enough sunshine to supply approximately 5 times our annual energy requirement but 40 years later we generate only 3% of it from solar. An administration of a decade ago stated that savings of US$60 million per annum could be generated from waste-to-energy. So we should be saving hundreds of millions annually: sunshine and organic waste are free.  China recently connected a US$52 million 50 MW solar array to their grid (free fuel) but here investors are constructing a US$330 million natural gas 190 MW power plant ($$$ fuel). Analyze those numbers. So we're committed to expensive, fossil fuel electricity. Here, investors come first and the people and the planet come last. 

Here are some alternative solutions:
We generate the finance for a waste-to-energy plant then grants and low interest loans would be seek for expansion and other projects. The objectives: real job creation; improved waste management: less burning of garbage, less landfill and cleaner environment; solar powered schools so increased spending on education; solar powered street lighting (we owe over US$35m to JPS) and government buildings (annual bills over US$100m ) and vast savings including a reduction in the fuel bill. Cheaper electricity will help the majority and promote growth & jobs. Greener electricity will aid tourism and help the planet. Improved education will create a better and fairer society.

We need change
All of the above should have been done years ago. It is inexcusable. Now the parliamentarians are waiting for investors to create the waste-to-energy industry. Their industry will be low wages and profits benefiting the few so it is essential that we step in - facilities in every parish, jobs, recycling. You can read more and contact me at:

Thursday, September 21, 2017

Save the Cock Pit Country

Save the Cock Pit Country! Please click on link below:

Friday, September 1, 2017

10 steps for entrepreneur thinking

Being a unique person, the entrepreneur will be the one who turns right when everyone else is going straight ahead; they won’t go along to get along. Fear is a paralyzing thing that will keep you at work collecting the paycheck even though you know it is mind numbing. If the options aren’t visibility obvious, look within to figure out what the community needs or encouraged to need. Here are some ideas to consider:

1.       Learn to keep the public wanting your product or service. For you to be independent, you must always create a scenario that you are wanted or needed. No one needs 10 pairs of shoes but if the shoes are marketed in a particular manner, you will have customers.

2.       Use selective uprightness and kindness to disarm your potential customer. One best way to do this is a timely gift or open praise in a reputable public arena. This will disarm the mark and can impact their will.

3.       If you need support, appeal to the person’s self-interest and never to their mercy or gratitude. Don’t bring up past deed for they will find a way to ignore you. Instead, find a way to show how their participation will be beneficial.

4.       Position yourself as a comrade, toil as a scout. Know who are your competitors and the demographics you are trying to appeal is critical to how you will market your product or service. Probe, by asking indirect questions.

5.       Defeat your opponent thoroughly. If you don’t do that, they will recover and will seek revenge. You must completely destroy body and spirit. They will think twice about attacking. No checkers here, this must be a chess move.

6.       Use deficiency to garner respect and honor. Don’t give everything away at the beginning. Create an appetite. The more you are seen and heard from, the newness wears off. You will appear common not unique.

7.       Possess others in suspension. Cultivate an air of unpredictability; the public will be anticipating the next big thing. This also gives you a way to control the narrative. Keep them guessing.

8.       Don’t form a fortress to protect yourself. Isolation is dangerous. You want your consumers to feel they have some sort of connection to your brand. Why else would they purchase or support anything that is connected with you? You will also lose touch and not detect change that always occurs.

9.       Know who and how to deal with people. Don’t underestimate people or their allies. If you offend the wrong person, this will impact your network and bank account. Be respectful at all times and don’t be so overt when you are making plans.

10.   Do not obligate yourself to anyone. If you rush to take sides, you lose your .independence; you become the master of others. Make them peruse you; therefore, constructing a way for them to bring more to the table.

Tuesday, August 1, 2017

Machiavelli’s Legacy

"Machiavellianism" is a widely used negative term to characterize unscrupulous politicians. Niccolò Machiavelli is widely known for his book: The Prince. Niccolò’s book describes true human behavior. Yes, some of these things are unscrupulous but it is the reality of the world, especially in many business ventures. How can one navigate through other people’s business treachery? Apply these techniques:

1.       Play the fool to catch the wise is an old saying. Use it! Make your opponents feel they are smarter than you. Once they think this way, your ulterior motives won’t be called into suspect.

2.       If your opponents are stronger than you, don’t fight them for ego and honor. Don’t give them the satisfaction of defeating you. Make surrender a tool of power for they become confused about your next move.

3.       Play on your strengths. Highlighting your strong points and minimizes attention to your weak points. Don’t waste valuable time going everywhere; focus and target your niche.

4.       Master the art of courtier. This is a person who gains favor through flattery and charm. When you know how and what to say at the appropriate time, there is no limited opportunity for you.

5.       Progress means recreating yourself. Never accept societal norms. The one that commands attention will never bores an audience. Always strive to be unique for no one cares or remember commonalty unless it is for their political or economic interest. Whether it is clothes or gestures, your power will be enhanced and your character will seem larger than life.

6.       Always keep your hands clean. Never be the heavy. Let scapegoats and the invisible hand disguise your involvement. Draw the negativity to someone else.

7.       Find out what cult like following your audiences are vulnerable to supporting. Many people have strong desire to believe in something. Become the focal point of such desire by offering them a cause, a new faith to follow. It is important to keep the words vague but full of promises. People will see and hear what they want to hear.

8.       Fake it till you make it. Better to do something with boldness than timidity. How can you lead if you don’t believe or project it? The audience will also pick up on this and you lose your creditability.

9.       Fight to the finish. It is never about how you start but who crosses the finish line. By planning it to the end, you will not be overwhelmed by circumstances and you will know when to stop.

10.   Make the end product seem effortless. Behaving naturally and at ease will show confidence as if it is normal and you could have done more.  We all know the behind the scenes of blood, sweat , tears but never project that aura to the public.


Wednesday, July 5, 2017

10 Ways Entrepreneurs keep power

Having a product or service is the business of the entrepreneur. By spotting an area of need and targeting that particular niche, you will be wealthy. However, you must be tactful in gaining the public’s trust and obtaining power. Here are ten ways to sure up your influence:

1.       Governor the options by getting others to play the cards you deal. This is about controlling the narrative. Provide options and support both sides, that way it does not matter what they chose. It is your products they are choosing.  i.e.  Diet soda verse regular, if you are selling both, aren’t you making the money?

2.       Perform to people’s imagination. The world can be an ugly place. Why bring up unpleasant memories or highlight things that can’t be changed? Create romance or invoke illusions the consumer secretly desire. If I wear this, I can get that. I want, so I will buy.

3.       Discover their vulnerabilities. We all have them but most people are guarded. Once these insecurities are located, turn on the charm to your advantage. The less you are guarded the more you will trust in the product or service.

4.       Embrace your inner king or queen. Behave as if you are destined to be a success. If you are successful, then others will want to follow your lead. You will lead them to open their wallet and buy whatever you are selling. Never appear vulgar for you will be disrespected in the long run.

5.       Timing is everything. The good book tells you to be anxious for nothing. If you appear hurried, others will react by negotiating for far less than you wanted to offer. The less interested you appear, the more superior you seem.

6.       Give off captivating spectacles. This can be done with a glitzy presentation, ritzy clothes or body language. If you dazzle, no one will detect your ulterior motives. Notice some celebrities are famous for being famous. They don’t have a particular skill but they do impact the public.

7.       If you ignore things you don’t or can’t have, you give the appearance that you are the winner. If you acknowledge petty problems, this will be high lightened to the public and will impact your brand. If anything is off, change it but be subtle.

8.       Go along to get along is sometimes the best solution. If you make a show of going against the grade, it might back fire for people can think you only want attention and they will look down on you or your brand. Yes you want to impact your audience but do it in a non-threatening manner. Ego is everything.

9.       Place ripples in the waters. Being angry and too emotional is counterproductive. Attack your competitors’ armor but don’t show how it was done. Stay calm and you gain the advantage by putting your opponents off balance.

10.   Be cautious of free lunches. What has value always comes with a price. This does not always mean money. Time, investment are also expensive. Things that cost the least, has a higher price point. What’s in it for them? How do they benefit? Paying your own way relives you form gratitude, guilt and deceit.

Thursday, June 1, 2017

Entrepreneur: Machiavellian Style

There is a reason why a pamphlet that was written in 1400 is still relevant today: it works. How you obtain and keep stays the same. Only the characters are different. All leaders read the book and memorize its tactics. Entrepreneurs are natural leaders and should pay attention to how your product or service will remain viable.

1.       Be a leader. Never walk in someone’s shadow. Whether it is an overbearing parent or ego driven boss, move from under their shadow in a timely manner. If you don’t, they will always get the credit for what you do. Plus you will have to do double the work and still get half the reward.

2.       Remove the leader and their followers will scatter. Most people follow a social order where you have a hierarchy in place; you see this in your personal and professional life. The best way to get the public on your side is to topple the leader of the pack. If you don’t, people will succumb to their influence. Nullify their influence as soon as possible.

3.       Feelings and perception is everything. Long before you buy, a positive vibe had to be in place and that is what the leader is cognizant of before the consumer. Coercion never works because the person will turn on you in your moment of weakness. Seduction is the best route. That way they become loyal to you without negativity. Soften up their resistance.

4.       Defuse and irritate with the mirror effect. Mirrors will do two things: disarm and diffuse the issue. Your opponent or competitor will not figure out your strategy. By holding up the mirror to their psyche, you seduce them with the illusion that you share their values – they become disarmed and trust is invoked.

5.       Preach the need for variation but never alter too much at once. We humans are a creature of habit so too much too fast can back fire. If you are an outsider coming in, be sure to show that you are respectful for the past but gently show how your way will be bigger and better for their self-interest.

6.       No one likes a show off. Envy creates silence enemies.  Presentation is everything.  Occasionally admit to harmless vices to show you are just a human as they are which is why they can trust your brand.

7.       Don’t go past the mark, learn when to stop. One of the biggest icon photos is Ali punching out Forman. Ali had more in him but he stopped, which is why that photo is so memorable. Don’t be a bully. The public will turn on you even though you won.

8.       Adopt Shapelessness. Everything changes and you can’t be a solid object set in stone. Your competitors will learn how to take a hold of you for their agenda. If you are formless, they have nothing to grasp, which gives you the upper hand. Entrepreneurs must have a backup plan, so be flexible.